Box 0220.01.01

Folder 1.11 (1 of 3) Chrysler Company History, 1987-1989 - Timeline of Chrysler news and advertising highlights, March 1979-December 1987 - Example: March 1, 1979: Lee Iacocca names Kenyon & Eckhardt as Chrysler’s primary advertising agency

Folder 1.12 (2 of 3) Chrysler Company History, 1987-1989 - Timeline of Chrysler news and advertising highlights, December 1987- November 1989 - Example: November 9, 1989: Chrysler introduces its Imperial sedan…

Folder 1.13 (3 of 3) Chrysler Company History, 1987-1989 - Timelines of media promotions, advertising themes, commercial dates, and profits - Charts from Chrysler’s 1987-1988 annual reports - European sales of Chrysler vehicles, 1989 - Chrysler stock price, 1979-1989 - Major Chrysler recalls, 1980-1989

Folder 1.14 Miscellaneous Marketing Material, 1970s - Russell H. Bauman & Company, Inc. promotion plan involving a hot air balloon - Information regarding balloon design, operations personnel, costs, advantages, safety, and balloon design drawing - Photograph of MG hot air balloon advertisement

Folder 1.01 (1 of 6) Kenyon & Eckhardt transfer from Ford to Chrysler, 1979 - March 1, 1979 press conference statements by Iacocca and Kelmenson - Brief history of Kenyon and Eckhardt

Folder 1.02 (2 of 6) Kenyon & Eckhardt transfer from Ford to Chrysler, 1979 (separated material, placed with Iacocca speech collection) - annotated copy of March 1, 1979 press conference statements by Iacocca

Folder 1.03 (3 of 6) Kenyon & Eckhardt transfer from Ford to Chrysler, 1979 - Letters of congratulations to LAK - Resumes sent to LAK

Folder 1.04 (4 of 6) Kenyon & Eckhardt transfer from Ford to Chrysler, 1979 - newspaper and magazine articles

Folder 1.05 (5 of 6) Kenyon & Eckhardt transfer from Ford to Chrysler, 1979 - newspaper and magazine articles

Folder 1.06 (6 of 6) Kenyon & Eckhardt transfer from Ford to Chrysler, 1979 - newspaper and magazine articles