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Showing Collections: 1 - 2 of 2

Leo-Arthur Kelmenson Chrysler Advertising Materials Archive

 Collection
Identifier: SC MS 0220
Abstract Leo-Arthur Kelmenson is most known for his work as chief executive of Kenyon & Eckhardt Advertising Agency, which became the Chrysler Corporation’s sole advertising agency in 1979. Kelmenson was instrumental in shaping the image of Chrysler and that of its president and CEO, Lee Iacocca. After Kelmenson’s death in 2011, an archive related to his time at Chrysler was donated to Lehigh University. The collection includes advertising materials such as Iacocca image surveys, marketing plans,...
Dates: 1979 - 1995

LEPOCO (Lehigh-Pocono Committee of Concern) Archives

 File
Identifier: SC MS 0174
Abstract LEPOCO, the Lehigh-Pocono Committee of Concern, is a non-profit citizens group of approximately 1000 members (as of 2015), based in the Lehigh Valley. Founded in 1965 to oppose the war in Vietnam, LEPOCO's concerns have broadened to include a range of problems that endanger peace and the planet. The collection includes memorabilia preserved from numerous events, newsletters, meeting minutes, and publications. The documents record not only the activities of LEPOCO but also almost the entire...
Dates: 1962-2024